CASE

STUDIES

BREAD FRESH Case Study

THE SITUATION

BREAD FRESH: Amidst the aroma of freshly baked bread and the allure of delightful pastries, BREAD FRESH has carved a niche in the bakery industry. With a legacy of handcrafted bakery products and an unyielding commitment to quality, this establishment has been tantalizing taste buds and winning hearts in its locality.

In an era where every flavour, crust, and filling can tell a story, BREAD FRESH desires its narrative to reach a broader audience. While their pastries and breads are a testament to their craftsmanship, the expansive digital realm offers untapped opportunities to widen their customer base and introduce more people to their culinary delights.

DIGITAL LANDSCAPE CHALLENGES

Despite the delectable products that BREAD FRESH brings to the table, there was a discernible gap in their digital presence. Potential customers, both local and from afar, might be missing out on their daily dose of baked goodness simply due to limited online visibility. The digital sphere, bustling with gourmet stories and culinary experiences, beckoned BREAD FRESH to make a mark.

Envisioning A Digital Revival with Digitally Marketed™: Identifying the digital promise, BREAD FRESH joined hands with Digitally Marketed™, known for its prowess in crafting compelling digital narratives.

Website Flourish: A plan to revamp their website is in motion, aiming to capture the essence of the bakery. This digital makeover not only showcases their diverse bakery offerings but also narrates the rich history and values of BREAD FRESH, ensuring visitors get a virtual taste of their products.

Email Marketing Whisk: Segmented email campaigns are on the anvil, designed to entice subscribers with exclusive offers, sneak peeks into new launches, and behind-the-scenes glimpses of the bakery magic.

Content Oven:An envisioned blog section will spotlight the bakery’s journey, share baking tips, highlight customer favourites, and even provide insights into the sourcing of their premium ingredients.

Social Media Sprinkle: An invigorated social media strategy is being kneaded, with a focus on visual content—captivating images of freshly baked products, customer testimonials, and interactive baking sessions, all aimed at engaging the community and drawing them closer to BREAD FRESH.

THE ROAD AHEAD

Guided by Digitally Marketed™, BREAD FRESH is set to embark on a transformative digital journey. Preliminary signs hint at a growing online community, heightened website interactions, and an increased interest in their email narratives. As these strategies roll out, BREAD FRESH isn’t just poised to remain a favourite local bakery, but it’s also gearing up to emerge as a prominent digital culinary destination.

DIGITALLY MARKETED TM

As a company our philosophy is directed by ‘BIG DATA.’ We research, design and develope and let the numbers roll in. Once in, we adjust and test all aspects of your campaign to increase it’s efficiency… Rewind and repeat, the numbers tell us where to go.

Services

ADDRESS

DIGITALLY MARKETED™

30 Eglinton Ave. West

Suite #14

Mississauga, Ontario

L5R 0C1 Canada